Kylie Cosmetics Matte Lipstick True Love Review: Long-Lasting Color

As an Amazon Associate I earn from qualifying purchases. Updated: March 18, 2026

Looking for a lipstick that won't budge? Kylie Cosmetics Matte Lipstick in the shade True Love offers intense pigment and a velvety matte finish. This formula is designed to stay put throughout the day, making it ideal for those who want bold color without constant touch-ups. Created by beauty mogul Kylie Jenner, this lipstick has gained popularity for its impressive wear time and vibrant shades.

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Key Features & Benefits

Highly pigmented formula delivers rich color payoff in a single swipe.
Matte finish creates a sophisticated and modern look.
Long-lasting wear ensures your lip color stays vibrant for hours.
Comfortable texture glides on smoothly without feeling heavy or sticky.
Available in a wide range of shades to suit every skin tone and style.
Compact packaging makes it easy to carry in your purse for touch-ups on the go.

Pros & Cons

Pros

✓ Provides intense, long-lasting color.
✓ Creates a beautifully matte finish.
✓ Comfortable to wear despite the matte texture.

Cons

✗ Can be slightly drying on the lips, so lip balm is recommended beforehand.
✗ Removal may require makeup remover.

Common Use Cases

Everyday wear for a polished and put-together look.
Special occasions like weddings, parties, or date nights for a bold statement.
Creating dramatic makeup looks with a strong emphasis on the lips.

Who Should Buy This

This lipstick is perfect for anyone who wants a long-lasting, highly pigmented lip color. It's great for those who are always on the go and need their makeup to stay put throughout the day. This shade True Love is ideal for creating bold and romantic looks.

Not ideal for: If you have extremely dry lips, you may want to consider a more hydrating lipstick formula. Those looking for a sheer or glossy finish should opt for a different type of lipstick.

Good to Know Before Buying

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While this lipstick offers long-lasting wear, it can be slightly drying on the lips. It's recommended to exfoliate and moisturize your lips before applying and reapply lip balm as needed throughout the day.

Frequently Asked Questions

How long does the lipstick last?

With its long-lasting formula, Kylie Cosmetics Matte Lipstick True Love can stay put for up to 8 hours. However, factors like eating and drinking may affect wear time.

Is this lipstick cruelty-free?

Kylie Cosmetics is a cruelty-free brand, meaning they do not test their products on animals.

What's the best way to apply this lipstick?

For optimal results, start by exfoliating your lips and applying a lip balm. Then, line your lips with a lip liner that matches the shade of your lipstick. Apply the lipstick directly from the bullet or use a lip brush for more precision.

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